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Our latest news

How to Use a Rode Podcaster
October 9, 2023

How to Use a Rode Podcaster

As we go through each step, we'll explain the related Rode Podcaster features. That way you can fully understand this tool and maximize its output quality. Ready to get started? Let's go! 🚀 How to…

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What Does Apple Podcasts’ Latest Update Mean for You?
September 20, 2023

What Does Apple Podcasts’ Latest Update Mean for You?

1️⃣ Enhanced Listening Experience With this update, Apple Podcasts got a slick makeover. The app's interface is cleaner and more dynamic, making your podcast cover art pop like never before 📸. More broadly, Apple has…

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July 27, 2023

Blog vs Podcast: Which one is best?

In this blog post we are going to break down the pros and cons of blog vs podcast in four categories: Cost Level of Difficulty Search Engine Optimization Strength Building a Relationship with Your Audience Spoiler: Podcast wins. 🏆 But hey, you are reading a blog post right now, right? So blogs definitely have their benefits. What we have for…

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Schedule Podcast Movement in Denver, Colorado 2023: Ausha’s masterclasses
July 26, 2023

Schedule Podcast Movement in Denver, Colorado 2023: Ausha’s masterclasses

#1 PSO: Rank #1 in Apple Podcasts Search Results (by Maxime Piquette, CEO Ausha • 9:45am - 10:15am) Imagine your podcast appearing at the top of every search. With 40% of listeners discovering new podcasts…

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Creating a Branding Podcast
July 21, 2023

Why Create a Branded Podcast?

Why create a branded podcast? The short answer is because it is awesome for your business. 🤩 The long answer is composed of four sections: Build Your Brand Grow Your SEO Generate Leads Maximize Assets…

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Great Place for Women
July 21, 2023

Ausha recognized as “Best Workplace for Women”: our commitment to women

In 2020, we joined the "One in Three Women" network, which raises awareness and fights against violence towards women. More recently, in March 2023, we became the official partner of the “Women and Podcasts" network,…

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Is Blue Yeti the Best Mic for Podcasting in 2025?
July 19, 2023

Is Blue Yeti the Best Mic for Podcasting in 2025?

The Blue Yeti mic is one of those audio tools that grew up with the podcast industry. It played a big role in allowing more and more people to become podcasters. For that reason alone,…

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Podcast ROI: How to Measure Podcast Return on Investment?
June 27, 2023

Podcast ROI: How to Measure Podcast Return on Investment?

Setting Clear Goals for Your Branded Podcast ⭐ Before measuring the ROI of your podcast, it is important to set clear goals and strategically think about what you want to achieve with this audio content.…

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Branded Podcast: Essential Tools for Success
June 27, 2023

Branded Podcast: Essential Tools for Success

By launching your own branded podcast, you have the opportunity to connect with your target audience, foster engagement, strengthen your brand expertise, and communicate your values and what sets your company apart. However, to make…

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Creating a Branded Podcast Using Existing Content
June 27, 2023

Creating a Branded Podcast Using Existing Content

In this article, we will explore how to easily create a branded podcast by intelligently repurposing your existing content. 🔄 The Benefits of a Branded Podcast 🎧 Why create a branded podcast? Well, the short…

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how-much-does-it-cost-to-start-a-podcast
June 21, 2023

How Much Does Starting a Podcast Cost?

How much does starting a podcast cost? We get this question frequently. 🤔 (A lot of times we get this question from people debating whether to start a blog or podcast, so if that's you,…

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How to Submit Your Podcast to iHeartRadio
May 25, 2023

How to Submit Your Podcast to iHeartRadio

Here is our step-by-step guide with tips on how to submit a podcast to iHeartRadio. 👣 First we will cover how to submit it if you are a member of Ausha (spoiler alert: it is…

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