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10 tips for promoting your podcast on Instagram
How do you create a great Instagram account that's consistent with your podcast? Clémentine Roux, Podcast Marketing Consultant, explains it all in this article with her 10 best tips. 🤓 Instagram: The ideal place for…
Six ways to reuse the content of your podcast
This article touches on three objectives: gaining visibility, optimizing the content of your episodes and saving significant amounts of time in the promotion phase of your podcast. The foundation of your future strategy 🔎 Are…
Éloïse, Community Builder at Ausha
For the past several months, you've perhaps noticed that our social networks have come alive, evolved and have gotten more personalized. All this is the work of Éloïse, the new Community Builder at Ausha. 💜…
How to launch your first podcast for less than $15 per month
Avoid breaking the bank with my best tips for helping you launch your podcast for less; It's today's mission! 🚀 Because yes, podcasting is accessible to everyone. Successfully create and broadcast your podcast on a…
Franck, Chief Product Officer at Ausha
Franck is also one of the funniest people on the team. 😀 Unfortunately, his arrival in mid-December didn't allow us to discover his incredible talent during the annual ICREO Christmas calendar...🎅 But one thing's for…
How to build your podcast’s brand identity
This step will allow you to verify that the editorial approach and graphic identity of your podcast correspond to its brand identity. Remember that getting the word out regarding your podcast is just as important…
How to define your podcast’s listener persona
In this case, the product is your podcast, the consumers are your listeners and what we're looking to define in this article is the listener persona. 🧐 Why define the listener persona? By focusing on…
How to submit your podcast to Google Podcasts
From a podcaster's point of view, adding a show to Google Podcasts doesn't quite work like it does for listening platforms like Deezer, Spotify or Apple Podcasts. The difference between Google Podcasts and other listening…
How to start a podcast to Deezer
Making your podcast episodes available on Deezer is an essential step to take if you want to maximize your audience and increase your number of downloads. If you haven't already done so, here's how to…
Listener’s Journey: 4 steps to make your podcast take off
That is why it is critical to develop and implement a strategy that maximizes your listeners’ potential to help grow your show. In other words, it is critical to actively guide them on their Listener…
Victor, data analyst at Ausha
Ausha's marketing team is growing day by day! Victor Boittiaux recently joined the Aushos team. 💜 At 24 years old, Victor juggles two hats: by day, he's a data analyst on Jennifer Han's team (CMO…
Branded podcast: Three mistakes to avoid
Podcasts have become THE media trend of the moment, and many companies are creating a branded podcast simply to follow suit. The result: Lots of blunders! 😵 Because we want to help you make your…